{"id":815,"date":"2012-02-11T23:43:47","date_gmt":"2012-02-11T23:43:47","guid":{"rendered":"http:\/\/www.firestartr.co.uk\/?p=815"},"modified":"2012-02-11T23:49:07","modified_gmt":"2012-02-11T23:49:07","slug":"what-britain-loves-is-bonkers","status":"publish","type":"post","link":"https:\/\/zoelaycock.com\/blog\/2012\/02\/what-britain-loves-is-bonkers\/","title":{"rendered":"What Britain Loves is bonkers"},"content":{"rendered":"<p>Fab new populist ad for T-Mobile, brought to life by Saatchi and Saatchi.<\/p>\n<p><iframe loading=\"lazy\" width=\"425\" height=\"349\" src=\"http:\/\/www.youtube.com\/embed\/K-EvvfMXEwU\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe><\/p>\n<p>This is a nice, feel-good campaign for T-Mobile&#8217;s new &#8216;Full Monty&#8217; contract phone package. Capturing some of the more whacky but endearing things that British people like, &#8216;apparently&#8217;, this ad is a ray of sunshine in a gloomy age of economic and creative austerity.<\/p>\n<p>Watch on YouTube: http:\/\/youtu.be\/K-EvvfMXEwU<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fab new populist ad for T-Mobile, brought to life by Saatchi and Saatchi. This is a nice, feel-good campaign for T-Mobile&#8217;s new &#8216;Full Monty&#8217; contract phone package. Capturing some of the more whacky but endearing things that British people like, &#8216;apparently&#8217;, this ad is a ray of sunshine in a gloomy age of economic and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[15,19,43],"class_list":["post-815","post","type-post","status-publish","format-standard","hentry","category-ones-to-watch","tag-advertisement","tag-online-advertising","tag-video"],"_links":{"self":[{"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/posts\/815","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/comments?post=815"}],"version-history":[{"count":3,"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/posts\/815\/revisions"}],"predecessor-version":[{"id":818,"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/posts\/815\/revisions\/818"}],"wp:attachment":[{"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/media?parent=815"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/categories?post=815"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zoelaycock.com\/blog\/wp-json\/wp\/v2\/tags?post=815"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}